The Good, the Bad and the Ugly of Angels Promotions + More Spring Training Thoughts
Watching Angels spring training games, it would be extremely difficult not to notice the promotions schedule planned for the regular season. There is a large billboard just to the visitor’s side of home plate with a rolling display that prominently advertises the April and May promotions and the broadcast team is doing a great job of hyping all of the others. As with most baseball teams, the Angels promotions are a mixed bag. Some of them are exciting indeed. Others make you wonder what the marketing department was thinking. But some of the bad ones actually fall into a third, so bad they’re actually awesome category – the name-your-favorite-Kurt-Russell-bad-***-B-movie-here or They Live of stadium giveaways, if you will. Allow me to present a few examples:
- We get an Angels post game concert series this season! So far no bands have been named, but there will be four concerts, one each month in June through September. Is this copying the Rays? Yes. Will it be amazing fun anyway? Yes, oh yes.
- Hat nights: the Angels marketing department usually offers a series of great ball caps throughout the season. For the anniversary, a lot of the caps are retro or outright replicas of players’ uniform caps through the years. As long as none of them are the cap from the Disney years, we’re good.
- The Rally Monkey Sock Monkey in July: I like the Rally Monkey concept – a random, spur of the moment whim of the video board operators takes on a life of its own – but I have never felt the need to own one. A Rally Monkey Sock Monkey, however, sounds awfully cute. He could sit on the book shelves in my living room and taunt visiting Dodgers and Red Sox fans. Too bad this one’s just for the kids and I have no prop children to take with me so I can snag one.
So Bad They’re Actually Kind of Awesome Promotions
- The Angels Luchador Mask in May: one the one hand, it’s kind of a WTF idea. On the other hand, it’s an Angels luchador mask. I think this is the giveaway my husband is most excited about. Why do I see his entire sales team sporting these things when the Rangers fan head of Marketing comes for a visit?
- The Angels Ski Beanie in April: okay, so it’s a really silly looking brightly colored knit hat with ear flaps and a pom pom on top. But I think that the marketing department has failed to capitalize on the obvious Firefly tie-in potential with this one. The Outfielder of Canton, anyone? Hey, the Dodgers get their Star Wars night. Fair’s fair.
- The Angels Gnome Bobblehead in August: usually all of the bobbleheads are in the great promotions category (I just didn’t mention them because every team does this now) but this bobblehead is not a player bobblehead, it’s literally a bobblehead of the Angels gnome statue giveaway last season. This would just be bad, but Angels fans turned out in droves to collect those darned gnomes last season and the broadcast team caught gnome fever, keeping one in the booth that would “show up” in odd places throughout the game so the gnome bobblehead gets style points for the humor factor.
What Were They Thinking Promotions
- The Rally Monkey Chia Pet in August: sadly, I may wind up with one of these. This is one of the games we were thinking of attending.
- The Angels Troll Doll in May: fortunately just for children!
- Angels Newsboy Hat: this is the one exception to the Angels hat nights are great rule. Do hipsters even go to baseball games? I know. I know. If they do, it would be in Anaheim or Los Angeles.
It’s baseball. It’s wonderful. I love my Angels. And I would quite happily still go to as many games as possible even if there were no promotions at all. But I think it’s fun to take a look at the promotions and oh and ah or mock where appropriate.
A few notes after the Angels most recent spring training games: This is the first time I’ve seen Scott Downs pitch in Angels red and so far I really like what I see. Eight pitches, three outs. Whooo. Hooo. Mark Trumbo keeps right on hitting and it looks like he’s starting to place himself better for each play at first. Howie Kendrick makes me happy, specifically his increasingly reliable bat! Peter Bourjos makes me happy too, specifically his speed, range and glove in center! And hell-o Tyson Auer. Wow, that kid is fast! It looks like the Angels will not lack for speedy outfield prospects in the years to come.
I’m still on the fence about Scott Kazmir. In his second outing, it took him about three or four batters to warm up, which is customary even when he’s having a good season, but he threw more balls in proportion to the strikes. However, he didn’t get hit nearly as much as he did in his first outing and he settled down such that the last 15 or so of his 35 pitches were fantastic. The Angels lost to the Brewers but Joel Pinero’s three innings were scoreless, continuing his streak. Pinero has not lost a spring training decision in the last 25 appearances.
We beat the White Sox this time out, but it wasn’t easy and it isn’t going to be easy in the regular season. I’m glad to see Jake Peavy seems fully recovered from last season’s injury. I watched the game he was injured during, and it didn’t look like he would be able to make it back this quickly. Former Angels Bench Coach Ron Roenicke looked comfortable as the Brewers Manager. I’m sure he’ll do well and wish him all the best!